Birthday Recognition from Loyalty Programs

a woman holding balloons and looking up

So I’m used to getting the usual Happy Birthday emails from restaurants and retailers who have that information, but when the email from Miles & Smiles popped into my inbox, I took notice!

Invalid request error occurred.

Then I was curious what other programs might do.

MyPoints offered 750 extra points for a $5+ purchase in the next two weeks at a select retailer.

Invalid request error occurred.

Kimpton In Touch was the best — they offered 20% off a stay Thursday through Sunday during my birthday month, 2 free glasses of sparkling wine + dessert in their restaurant, and a surprise gift.

Invalid request error occurred.

MyCokeRewards said hi and reminded me to use my existing points to treat myself. Ha!

Airtran emailed me 5 days after my birthday (although I’m guessing it was probably Hurricane Sandy impacted so can’t fault them) offering me double A+ credits on my next flight taken by January 31. Not bad!

And while these things aren’t big deal, I’m a little surprised my main airlines don’t have some kind of automatic email recognition even if it’s not offering a discount. Seems like a missed opportunity to position themselves as part of a fun birthday experience (like Kimpton and Miles & Smiles did).

I’m interested to know what travel-related birthday offers others have had!

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8 Comments

    1. Red Robin is a straight up free hamburger, no other purchase, right? Noodles & Co does straight up free too, so it’s been my birthday lunch each year (there’s one near my job)

      1. Ruby Tuesday also offers a straight up free hamburger :), The Prime Rib a free cocktail. The buy one get one deals, like Zoe’s Kitchen, aren’t quite as exciting.

  1. I think your right on red robin no addl purchase required while many restaurants do the bogo deal. Nothing like free food on your birthday. The funny part is that I don’t share my real DOB with people like that so I can avoid identity theft so I’ll get the “happy birthday” emails at odd times of year.

  2. Marriott gave me a free elite night credit for my birthday this year. I don’t recall getting them in the past though.

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